This leads to a very clear conclusion and very objective, the demand on the Internet is far superior to the offer provided. The cause, unequivocally, is the lack of knowledge that have businesses on the use and management of technological tools. While almost 95% of the companies in a way or another are clear they must be on the Internet – the famous saying if you’re not, you do not exist-, nobody explains to them what are the actual values provided that be. Bombing the information, in many cases confusing, disorganized and inadequate to their actual situation, it makes shy of the approach and conviction that they themselves had about the need to be. In a question-answer forum Ben Horowitz was the first to reply. Many people speaking ecommerce or selling online, this is available to everyone or only the big companies? Everyone can sell online, the difference lies in how to do it. When we talk of selling we are not talking about the standardized concept product ==> price, we talk about selling image of selling services, sell quality, sell a brand, sell an idea, sell a slogan, sell a work philosophy, we speak in making our business more competitive, we talk about reducing costs, talking about expanding our working area, we speak of greatly increasing the database of our customers, we speak of loyalty to our clients offering them an added value that our company to become leaders in our sector. In short, we talk to understand our presence on the network as a space for business and not as a fashion, we talk about creating a new method that will complement our traditional business causing the profitability of this increase and be more productive, without increasing our costs. Which gives a business a Web program to companies? A solution. A training solution, a solution which can overcome the ignorance that our companies have on the use and management of new technologies, learn to live with them as a working tool which gives us every day, which allows us to save costs and allows us to offer new services to our customers.
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