A day – all topics! Well structured and understandable explained, with numerous practical examples and show-cases. In: Hamburg on April 30, 2010 the day seminar offers a quick introduction to SEO, SEM, affiliate marketing, Web 2.0 and social media marketing. A day – all topics! Well structured and understandable explained, with numerous practical examples and show-cases. The benefits of online marketing are obvious. And yet the potential of the Internet as a marketing tool is still not adequately exploited in many companies.
There are just many growth reserves in times of tight marketing budgets. A variety of different instruments has now established itself in online marketing: search engine optimization (SEO), keyword advertising (SEM), affiliate marketing and affiliate programs, newsletter and email marketing are as well as website usability, Web 2.0 applications and social media services (SMS). Dates: February 26, 2010 – March 05, 2010 Berlin – Frankfurt/Main 12.03.2010 – Bautzen 30.04.2010 – Hamburg – Leipzig may 28, 2010 – may 21, 2010 Berlin June 17, 2010 – June 18, 2010 Dusseldorf – Frankfurt/Main 10.09.2010 – Munich 12.11.2010 – 19.11.2010 – aims to Frankfurt/Main Berlin Seminar, Goldmedia and azionare, a safe and practical navigation through the increasingly complex network of various online tools to offer. Online marketing seminar is suitable for beginners and advanced alike. 1 search engine optimization (SEO) optimization of placement in the search engine rankings taking into account how of the crawler on keywords, meta tags and page layout measures to optimize the site and the environment of 2 keyword advertising (SEM) Google AdWords and Yahoo search marketing generating keywords (keywords) and subject-specific word combinations developing meaningful and promotional ad text design and implementation of a landing page set up user account and campaign regional and national customers optimization by click-through rate (CTR) and quality score factors and optimization of the campaign 3.